Front-footed. Experimental. SaaS thought leaders. That’s how we see ourselves, and it’s reflected in our research. Read our Empact Zone publication to gain ground in your industry.
Some SaaS brands keep showing up in AI search results. We tracked thousands of queries to find what separates the winners from the invisible
A detailed comparison of ChatGPT and Google AI Mode, including the key citation difference most marketers miss and what it means for SaaS.
A practical guide to the three pillars of AI engine visibility: website optimization, third-party mentions, and UGC strategy for ChatGPT.
From Vectornator to Linearity and ConvertKit to Kit. The success stories, horror stories, and everything rebranding actually entails.
Great product tutorials come from product knowledge, not content templates. Here's how to create tutorials users actually want to follow.
Why working directly with SaaS founders produces the best results, and why AI is making small companies more powerful than ever.
