Front-footed. Experimental. SaaS thought leaders. That’s how we see ourselves, and it’s reflected in our research. Read our Empact Zone publication to gain ground in your industry.
Backlinks aren't dead, but the reason they matter has shifted. Mentions are now more valuable than links for AI search visibility.
You built a great product but AI engines don't recommend it. Seven root causes and the diagnostic framework to fix them.
ChatGPT's recommendations aren't random. Six signals determine whether your SaaS product gets recommended or stays invisible.
Your impressions are up and clicks are down. Before you panic, here's what's actually happening and why it might not be a disaster.
GEO isn't one thing. It's three inputs working together. Miss any one and AI engines won't recommend your brand.
Close to 20% of all AI search citations come from Reddit. Here's why AI engines trust it and how to build your presence there.
