Front-footed. Experimental. SaaS thought leaders. That’s how we see ourselves, and it’s reflected in our research. Read our Empact Zone publication to gain ground in your industry.
AI answers already carry what page one repeats. What earns a page its place is the case, person or first-hand use only you can add.
Buyers now get a shortlist built from published proof of fit. A less-known product can win it, and an undocumented feature loses it.
We pushed our own article’s content score from 54 to 100 without adding one new fact. The score measures how much you resemble page one.
Visibility says whether AI engines name you; share of voice says whether they pick you. Lead with the first in 2026, and build the second.
Compliance rewrote your last article into nothing, your experts will not be quoted, and AI content is making both problems worse.
Most founders post on LinkedIn like it’s Slack. The ones building pipeline publish like editors.
