Front-footed. Experimental. SaaS thought leaders. That’s how we see ourselves, and it’s reflected in our research. Read our Empact Zone publication to gain ground in your industry.
A SaaS brand changes with its product, so the asset library worth buying is the one your team works from, not the archive it files to.
A Reddit thread never reaches your analytics by name, so the proof a budget review needs has to be built before the program starts.
43 figures on how B2B buyers research software in AI, and how one sentence about their situation changes the shortlist.
Our consultants set every angle, bring the evidence no model can reach, and decide what ships, which beats humans or AI working alone.
35 figures on how often AI engines cite Reddit, compared with social platforms, backlinks and company websites.
When ChatGPT named a software vendor, 11.9% of the pages it cited were the vendor’s own. The name rests on everyone else’s pages.
