Front-footed. Experimental. SaaS thought leaders. That’s how we see ourselves, and it’s reflected in our research. Read our Empact Zone publication to gain ground in your industry.
49 figures on renaming a company: the changes that pay carry a real reason, and AI answers keep the old name for years.
Your SEO tool lists a thousand “best X” pages. This shows which ones ChatGPT and AI Mode quote for your category, and if you’re on them.
58 figures on which pages AI engines cite for developer tools: blog posts and docs carry half, landing pages 2.6%.
64 B2B brand marketing statistics: flat budgets, dearer search clicks, rising LinkedIn, and AI answers that cite vendors’ own pages.
63 figures on how AI engines cite SaaS documentation: about as often as the blog on ChatGPT, a tenth as often on Google AI Mode.
42 figures on AI search visibility, from our own work and published research, with what each one proves and what it does not.
